Brand Identity · Packaging · Art Direction

Liza Clifford

Refining what already works.

After a decade in business, the brand had earned trust. The opportunity was to strengthen consistency rather than reinvent it.

Following a collaborative workshop, I refreshed the identity system, refining the logo, typography, colour palette, and supporting applications across packaging, signage, and digital communication.

The result is a more cohesive identity that reflects the business as it continues to grow.

Have Something in Mind?

Whether your project is just beginning or already underway, I’d be happy to hear more about it.

A short questionnaire is the easiest way to share the essentials before we talk.